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Do You Actually Need a Website?

Deciding if you want a website is an exciting but sometimes confusing decision. It can be hard to know what the benefits and costs will be. There are so many free ways to get seen on the web and so many ways to make a website, but having the right one can take you to the next level and give you more exposure, control and credibility.

When Social Media is Not Enough

Platforms like Instagram, Twitter, and LinkedIn offer a free and instant audience.  But unfortunatly, amidst the sea of content, standing out and keeping control over how your work is presented can be tricky.

Creating Your Digital Home 🏡

On the flip side, a website is like owning a piece of the internet real estate. It’s offers you total control over how your work is displayed, shared, and experienced by visitors.

Pros of a Website:

  • Total control over content and design.
  • Direct communication with your audience without algorithm interference.
  • Ability to build mailing lists and offer downloads
  • Links to your work and other material you have on the web
  • Professionalism: A neat, clean website adds credibility and can be linked to from all your other media as a main point of contact.

12-Point Checklist for Planning a Website

  1. Define Your Purpose and Audience

    • Identify the primary goal of your website (e.g., showcasing work, selling books, building a subscriber list).
    • Determine your target audience and their preferences.
  2. Choose a Domain Name

    • Select a name that is easy to spell, memorable, and relevant to your brand/author name.
    • Check availability and register the domain on a site like Ionos.
  3. Select a Hosting Provider

    • Choose a hosting provider considering factors like reliability, customer service, and server uptime.
    • Decide on a hosting plan that suits your needs and budget.
  4. Pick a Website Platform

    • Determine which website builder/platform (e.g., WordPress, Wix, Squarespace) fits your technical expertise and design needs.
  5. Design and User Experience (UX)

    • Plan a clean, user-friendly design that aligns with your brand.
    • Ensure that the website is mobile-responsive and accessible.
  6. Structure Your Website

    • Plan the hierarchy of your pages and overall website structure.
    • Define clear navigation pathways to enhance user experience.
  7. Content Planning and Development

    • Determine the type and format of content to be featured (text, images, videos).
    • Develop original, engaging, and high-quality content.
  8. SEO Planning

    • Conduct keyword research relevant to your work and audience.
    • Optimize content, images, and meta tags for search engines.
  9. Creating Key Pages

    • Develop essential pages such as Home, About, Contact, and Blog/News.
    • Ensure each page aligns with your purpose and is valuable to your audience.
  10. Setting Up a Blog

    • Define your blog’s focus, ensuring it aligns with your website’s overall theme and your expertise.
    • Plan a content calendar for regular posting and engagement.
  11. Implementing Security Measures

    • Ensure the security of your website with SSL certification.
    • Implement regular backups and security plugins/checks.
  12. Launch and Ongoing Management

    • Test your website thoroughly before launch (across different devices and browsers).
    • After launching, consistently update content, monitor performance, and engage with your audience.

Additional Note:

  • Marketing and Social Media Integration: After launching, consider integrating your website with social media and employing marketing strategies to drive traffic and engage a wider audience.

So, Do You Need a Website?

If you want to showcase your work and what you do, then  social media can be great for free and instant dynamic interactions, but it isn’t an either/or situation. Your website and social media should coexist, complementing each other. Think of your website as your evergreen home where people can always find you and your work.

Starting Small, Dreaming Big

Worried about building a website? Start simple! A home , about, articles and contact page is a solid starting point. If you choose the right platform, you can always expand and refine as you go along.

Free Consultations

We’ve been building website for many years and can quickly guide you to good solutions and answer your questions.

Our complete and comprehensive site design starts from just £200 and provides a site you can easily add to.

Happy to Advise

As everyone has different needs we offer a free 15 minute consultation to answer any of your questions and to look at how you could most effectively get a site up and running.

Laura Flann
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Clive was great, I’m a perfectionist and he was very patient with all the changes I was constantly making.Very efficient and effective, wasn’t afraid to tell me when my ideas might be better represented a different way.Made changes and responded quickly to wattsapp messages (even during unsociable hours).Supported my ideas and went above and beyond to help me create what was in my head.As a professional he knew how to put a therapy related article together.Also taught me how to effectively make my own website changes. Absolutely love the end result.
Helen Arnold
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Clive knows what he's doing. He's created a website I love in no time at all and has taught me (not tech-phobic but neither very tech-talented) how to create content and keep it all looking fresh and professional.
Billiie Pursglove
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I had a meeting with Clive about improving a current website that I made myself last year. He offered so much insight into how I could make my website much more productive and how it could open so many doors to other ways of working and doesn't just have to be a place to advertise.
Erin Carroll
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I was a little nervous thinking about setting up a website, and was unsure of where to start and all the relevant factors. From my initial conversation with Clive, everything felt manageable and he produced a smart website at a reasonable cost very quickly for me. He takes the time to explain things in an understandable way. Its been really important to me how responsive he is to queries, and I'm confident that I will receive excellent ongoing support as part of his hosting package. I highly recommend Clive's services.
Ruth Mee
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A few words to describe this service are efficient, thoughtful, creative and dynamic. Clive is the most patient, considerate and talented web designer I have ever worked with. There is never a job too big, his communication is faultless, making sure everything is working well whilst empowering you to improve things yourself, which is a massive bonus! He has not only created an amazing effective website to help my business grow, he has also been a massive support all round with his kind encouragement and attentive teaching! Thankyou so much Clive, whoever gets to work with you in the future are very lucky indeed! I will most definitely be sending anyone needing Web Design your way.
Deon van Zyl
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Clive has redesigned a fantastic website for us. He has offered great advice throughout and been attentive, patient and flexible. Clive's work is excellent value for money, including his ongoing support once the website is live. I would highly recommend him.
Lola Perez
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I'd highly recommend Clive's work. He redesigned my old website making it look very professional and improving the SEO significantly. Clive helped me deal with a few issues transferring my email from Wix to safer server. He went the extra mile, being very flexible with his time and being available for my questions. I found his explanations of things that I'm not familiar with very helpful. He continues to provide excellent support after completing the work on the website, which was what we initially agreed.
Antoine Bowes
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Clive rebuilt my website which involved a lot of liaison with the previous website host and getting round tricky issues which he did very well. He is easily contactable and friendly, adapting my website to what I need. Since then I have gained more clients. He is hosting my website too. I would highly recommend him.
Julia B
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I’m so happy with the experience of having my website redesigned and built with Clive. Clive is great at communicating, incredibly fast and efficient, very responsive and produced a website for me that I’m really pleased with that looks just as I hoped it would - he really understood what I wanted! Would highly recommend. Thank you.
Verity Lawrence
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Really happy with my new website. Clive was very easy to communicate with and listened to what I wanted. He did a great job and I have already received new enquiries from the website. I would highly recommend.
Sally Royds
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Clive has been very helpful in boosting my search presence in google. This has gained me new clients. I can highly recommend his services as he has a good knowledge of how to help and is happy to go the extra mile to do so.
Giles Martin
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Created a fantastic website for my company and gave me some great advice on web presence and promotion. Thanks again.
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